[Why & How to Fix] iPhone Keeps Flashing Apple Logo

Some users have reported that the iPhone keeps flashing Apple logo. Why does this happen, and how to fix this issue? Well, read on to learn the reasons and 3 effective methods.

May by May Updated October 20, 2023
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Why Does My Apple Logo Keep Flashing?

Your iPhone keeps flashing Apple logo, which indicates an underlying software or hardware complication affecting your iOS device. Some possible factors that can cause this issue are listed below:

Water ingress: Users have reported that their Apple iPhone keeps flashing Apple logo when water ingress occurs, ultimately resulting in a black screen.
Recovery Error: In some cases, after initiating the recovery process through iTunes, the iPhone may keep flashing the Apple logo. When this happens, the device gets stuck in a cycle of displaying the Apple logo and resetting itself.
Update Errors: A seemingly random shutdown, combined with the device failing to power on, can cause the Apple logo to flash when the update file is corrupted during a system update. This issue can also occur during updates to the latest iOS version (e.g., iOS 17).

If you find yourself in one of these situations where your iPhone continues to display the Apple logo, please read on to discover the next steps to effectively fix this issue.

iPhone Keeps Flashing Apple Logo

What to Do If iPhone Keeps Flashing Apple Logo

If your iPhone keeps flashing Apple logo, there are a number of remedies that can be taken to fix it. Below, there are a series of effective solutions to rectify the iPhone’s persistent Apple logo blinking dilemma and restore your iPhone's functionality to normal.

Method 1: Performing a Force Restart on your iPhone

One effective strategy to fix the issue of “iPhone keeps flashing Apple logo when charging” on your iPhone is to initiate a forced reboot. The advantage of this method is that it does not result in any data loss and can effectively restore an unresponsive device. Here’s how to perform a force restart based on your iPhone model:

For iPhone 8 and later:

  • 1. Swiftly press and release the Volume Up button.
  • 2. Follow this by quickly pressing and releasing the Volume Down button.
  • 3. Then, press and hold the Side button until the Apple logo emerges.

For iPhone 7:

  • 1. Simultaneously press and hold both the Volume Down button and the Sleep/Wake button.
  • 2. Release these buttons once the Apple logo appears.

For iPhone 6s and earlier:

  • 1. Hold down the Sleep/Wake button and the Home button at the same time.
  • 2. Release these buttons as soon as the Apple logo becomes visible.

Force Restart iPhone

This approach is often an effective remedy for unresponsive devices, providing a quick and non-intrusive solution to common software glitches.

Method 2: Utilizing Recovery Mode

When your iPhone persists in displaying the flashing Apple logo, following issues like failed updates, employing recovery mode becomes a valuable option. This method permits you to update your iOS without compromising your existing data. Here’s how to put your iPhone into recovery mode:

Step 1: Depending on the model of your iPhone, follow these specific steps to access recovery mode:

  • For iPhone 8 and later models: Begin by holding down the Side (or Top) button until the Recovery Mode screen appears. Then, quickly press the Volume Up and Volume Down buttons.
  • For iPhone 7 and 7 Plus: Simultaneously press and hold the Side (or Top) and Volume Down buttons.
  • For iPhone 6s (inclusive): Hold down the Side (or Top) and Home buttons in unison until the recovery mode screen becomes visible.

Step 2: If it doesn’t work, download the latest iTunes > Connect your iPhone to your computer using a USB cable > When prompted, tap Trust on your iPhone.

Tap Trust

Step 3: Launch iTunes on your PC > Locate and select the phone icon in the upper left corner of the interface > Click the Restore option and wait patiently for the process to complete.

Click Restore

If you have made an iTunes backup of your iPhone, you can click Restore to help you fix some iPhone issues like “iPhone keeping flashing Apple logo”, “iPhone unavailable no erase option”, and more.

Once the recovery is complete, you’ll be faced with a choice: set up your iPhone as a new device, or restore from a previously saved backup.

Method 3: Engaging DFU Mode

Both DFU (Device Firmware Update) mode and recovery mode serve the purpose of restoring your iOS. However, they differ in a crucial aspect. While Recovery Mode automatically installs the latest iOS version on your iPhone, DFU mode grants you the power to select the specific iOS version you desire to install. Consequently, if you’re considering a downgrade of your iOS, DFU mode is the more suitable choice.

Nevertheless, it’s paramount to bear in mind that initiating DFU mode carries the consequence of restoring your iOS and erasing all your data. If you already backup iPhone to iPad or other devices, you can follow the simple steps below:

Step 1: Put your iPhone into DFU mode:

  • For iPhone 8 and later models: Quickly press and release the Volume Up button > Quickly press and release the Volume Down button > Press and hold the Side (or Top) button for about 10 seconds.
  • For iPhone 7 and 7 Plus: Simultaneously press and hold the Volume Down button and the Sleep/Wake (Top) button for approximately 8 seconds.
  • For iPhones up to and including the iPhone 6s: Simultaneously press and hold the Home button and the Sleep/Wake (Top) button for around 8 seconds.

Enter DFU Mode

If your iPhone stuck in DFU mode, performing a hard reset may fix this issue.

Step 2: Use a USB cable to connect your iPhone to your PC > Launch iTunes > With your iPhone in DFU mode, you can restore or update the iOS version as needed.

Bonus: Make a Full iPhone Backup Before Using iTunes to Fix Issue

It’s known to all that using iTunes to restore your iPhone will erase all your data. Therefore, it’s necessary to make a full iPhone backup to protect your important data. Here it’s strongly recommended to use FoneTool - a free and safe iPhone backup tool. Below are some advantages of this tool:

Two Modes: FoneTool offers Full Backup and Selective Backup, and you can choose between a quick backup or a more comprehensive backup depending on your needs.
No Network Required: FoneTool allows you to create an iPhone backup without the need for an internet connection, ensuring your data remains secure and accessible.
Unlimited Storage: With FoneTool, you won’t have to worry about running out of space, and you can keep all your important data safe and accessible.

So, how to make a full backup of your iPhone via FoneTool? Here is a full guide:

Step 1: Download and install FoneTool on your PC > Connect your iPhone to your PC with a USB cable.

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Step 2: Begin the process by selecting Phone Backup > Hover your cursor over the Full Backup option and click Get Started.

Full Backup

Step 3: Enable Backup Encryption as you need > Choose a destination where you wish to store your backup > Once decided, simply click Start Backup.

Start Backup

The Bottom Line

To sum up, it’s quite annoying that your iPhone keeps flashing Apple logo. Thankfully, methods in this post have been outlined above, offering an easy path to restore your iPhone’s functionality to its former state. However, if you need to use iTunes to fix this issue, you’d better use FoneTool to back up your iPhone to avoid data data. In addition, FoneTool is an excellent iPhone manager tool that can help you delete duplicate photos, wipe your iPhone clean, and more. Download and use it now!

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